Q1 at Hurree, Smarter Reporting, Faster Insights

13 Apr 2026

A letter from Hurree’s CEO

As we close out Q1, it’s been a strong start to the year for Hurree.

We stayed focused on what matters most, helping teams simplify reporting, move faster, and get more value from their data without added complexity. It's been great to see how customers are using Hurree to streamline workflows and make more confident decisions.

This quarter has also highlighted a broader shift across the industry. The conversation around AI is maturing, with more focus on practical application and measurable impact. That's something we're continuing to build towards with every update we release.

It's also been a pleasure connecting with many of you through our events and hearing how you're using Hurree day to day.

Thanks for being part of the journey. There's plenty more to come.

Aaron Gibson

CEO, Hurree

Events

In Q1, we hosted a series of events bringing together industry experts and customers to explore AI adoption and more efficient reporting.

We kicked off the quarter with a fireside chat featuring Hurree CEO, Aaron Gibson, and Mark Kelly, Founder of AI Ireland, on AI: From Hype to Generative Value. Mark, a global AI strategist, shared insights from working with Fortune 500 companies and governments on AI transformation.

The discussion focused on cutting through industry hype and understanding how AI can deliver real value. Key themes included the gap between hype and reality, the challenge leaders face in balancing the risk of falling behind with the risk of getting it wrong, and why many AI projects fail due to poor problem definition and integration challenges. It also highlighted the importance of context, connected data, conversational insights, and strong user experience, alongside the need for responsible, human-led oversight.

Following the success of this session, Aaron will be hosting more fireside chats throughout the year. If you’re interested in attending future events, you can register your interest here:

We also hosted a webinar with Johanne Jefferson, Founder of Ivyhil Digital, on how agencies can cut reporting time in half using Hurree.

Johanne shared how her team transformed their reporting workflow by reducing manual data pulling, switching between platforms, and reliance on spreadsheets. She highlighted how features like Duplicate Connectors and Live Snapshots help deliver client-ready insights faster, while Riva AI enables deeper analysis. The result is less time spent on manual reporting and more time focused on strategic thinking and client impact.

Looking ahead, we'll be attending events including Mad//Fest London and Web Summit in Lisbon. Keep an eye on our socials for more updates.

Awards and Recognition

The first quarter of 2026 has been a standout quarter for Hurree, with recognition across leading industry platforms and awards.

We earned 29 badges across 40 reports in the Spring 2026 G2 rankings, including recognition in the Best Data Analytics Software Products and Best UK Software Companies categories. These rankings are based on real customer feedback, reflecting the value Hurree continues to deliver.

Hurree has also been shortlisted for Data-Driven Product of the Year at the National Technology Awards 2026.

Our Founder and CEO, Aaron Gibson, has been shortlisted for Tech Entrepreneur of the Year 2026 at the Global Business Tech Awards.

Additionally, Hurree was named Best Data Visualization Software Firm 2026 – Northern Ireland by Corporate Vision Magazine as part of its Technology Excellence Awards.

What’s new with Hurree

Hurree introduced a series of updates designed to make reporting faster, more scalable, and easier to manage across teams and clients.

Duplicate Connectors reduce repetitive setup by allowing teams to replicate data sources across multiple client accounts, making onboarding and multi-client reporting more efficient.

Live Snapshots enable teams to share a single link that always reflects the latest Dashboard data, reducing manual reporting while giving stakeholders secure, real-time access to insights.

Dashboard customization improvements, including Section Resize, give users more control over layout and structure, helping teams highlight key insights more effectively across all devices.

New performance tracking features, such as Median Lines and Benchmarks, make it easier to understand trends and measure results against goals directly within charts.

The Numbered List Visualization now includes historical Comparisons, helping teams quickly spot changes and track performance over time.

Finally, enhanced Notification controls help teams stay informed without inbox overload, with options for real-time alerts or a daily Riva Summary.